Expert SEO Consultant
Helping Businesses Achieve Topical Authority
Not showing in AI results and losing quality organic clicks? AI cannot cite what it cannot Trust.
I am an SEO consultant in Scotland who can help your Brand earn Visibility, Authority, & Trust across AI and Organic Search.
SEO Consultant: Why Choose me
Think of an SEO consultant as your business’s navigator in the complex world of search rankings.
If you’re searching for an SEO consultant who goes beyond checklists, you’re in the right place. I combine technical SEO, semantic content strategy, and conversion thinking to grow the metrics that matter – leads, sales, pipeline, and revenue.
Whether you’re in Edinburgh, West Lothian, Glasgow, or serving the UK market, you’ll get a tailored plan that compounds results over time.
What does an SEO Consultant actually do?
An SEO consultant increases your organic revenue through data-driven strategy. You get a measurable roadmap that aligns search intent, technical SEO, content, and authority with your core KPIs.
The outcome: higher visibility, qualified leads, sustainable growth, and lower acquisition costs.
How does Strategic SEO guidance creates growth?
Strategic SEO sets priorities based on Return on Investment (ROI). An SEO consultant audits your current position, benchmarks competitors, and defines scalable actions. Short-term tactics deliver quick wins, while long-term execution builds topical authority and link equity.
Identify growth opportunities by intent clusters.
Rank initiatives by impact versus effort.
Link SEO goals directly to MQLs, conversions, or revenue.
What is the Real Business Imapct of SEO?
The real business impact of SEO is that it compounds growth by boosting organic traffic while reducing ad dependence.
Attract ready-to-buy visitors through intent-driven keywords.
Cut customer acquisition costs—organic clicks cost nothing after setup.
Strengthen brand trust via visibility, reviews, and consistent rankings.
Here are some SEO statistics by recent studies:
- According to HubSpot State of Marketing Report (2025) webiste, blog and SEO are the number one marketing channels for B2B businesses.
- According to Backlinko (2025) over 99% for searchers do not go past first page of search results page.
- According to SEJ State of SEO Report (2026) original content creation and establising EEAT are one of the factors to succeed in Organic and AI search.
Why Hire an SEO Consultant (Not just an Agency)?
Hiring an SEO consultant gives you direct access to specialized expertise, strategic agility, transparent decision-making and communication. Unlike agencies that divide work across teams, a consultant personally analyzes your data, customizes tactics, and executes high-impact changes faster.
Agencies often follow standardized workflows; seo consultants build adaptive strategies aligned with your KPIs and market. You get focused attention, clear communication, and accountability from one expert – not layers of account managers.
In short, an SEO consultant delivers depth, precision, and measurable ROI, while agencies deliver volume, delegation, and slower iteration.
What I Do (and How It Move the Needle)
With my SEO consultancy serivces, you webiste will be ready to have a fresh launch that search engines will love to index faster and position you as an authority in your industry or niche.
My SEO Consultancy service follows a clear process as outlined below:
1- Understanding your business
Understanding your business is the most important step that will shape the SEO strategy. Once I understand your business goals and your expectations for coming months, I will be able to create a clear plan to help you grow with SEO. This leads to the next step in the process.
2- Technical SEO Audit
Technical SEO Audits is the second step on the process. This is very important step because it helps in creating a strong foundation on which our content efforts will show promising results.
These audits cover 100+ technical checkpoints such as index coverage, redirects, soft 404, canonicals, schema markup, sitemaps, JS and CSS files, semantic HTML, broken links, robots.txt and more.
You will receive a prioritized roadmap with clear actions, not generic checklists. I will not just flag the issues, I will provide clear instruction of how to fix them and what imapct each fix will bring,
3- Semantic Content Audit
Semantic Content Audit helps in analysing the relevance on the exisiting content. It uncovers the missing attributes of important entities, performance history of existing content and plan to either delete, rewrite or merge the existing content with new content supporting content.
This step is very crucial in informing the creation of Topical Map.
4- Topical Map
Topical Map creation is fundamental of Semantic SEO. This map covers all the prominent, popular and relevant attributes of entity being targeted.
Topical map helps in creating a clear content strategy, and establishing a clean website structure.
5- Semantic Content Network
Once Topical map has been created, I will assist in creating semantic content network. A process of creating content that follows semantic seo best practices based on search engine patents and what LLM prefer to cite in their answers.
I offer SEO Consultancy
- Local Authorities helping communitis to grow by offering support of experts
- SMBs needing more visibility and brand awareness
- SaaS and B2B teams mapping SEO to pipeline (MQLs, demo, trials)
- Ecommerce brands that want category and product pages to convert
- Higher Education Institutes needing more course enrolments and reduce PPC on yearly campaigns
- Local Bunsiness competing city by city
- Startups needing a scalable SEO foundation that compounds
SEO Consultancy FAQs
SEO Agencies are broad and complex whereas consultants are deep and hands-on. You get senior expertise focused on your KPIs without the layers.
Yes. I integrate with content, dev, PR, and leadership – so SEO lands faster and cleaner.
An SEO audit identify issues and opportunties. Ongoing iteration is what defends rankings, adapts to core updates, and compounds gains. This is where SEO Consultancy plays important role.
I am Scotland-based (serving Edinburgh, West Lothian, Glasgow) and work across the UK and international markets.
My SEO Consultancy charges depend on the level of business, services required and length of service. My starting price is £1000+, however, it depends on the website size mostly.
Yes, I do offer discounted rates to woman-owned businesses, startups and local businesses.